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Custom
artwork / image branding:
We have performed numerous
artwork and graphic design tasks for Infantguard covering
a broad spectrum of intended mediums (for both screen
and print). All of this work has been neatly pulled
together by adopting a consistent and cohesive set of
overall image standards. (Image Branding).
Logo
design: Before anything
else, our initial task was to produce a fitting logo
for Infantguard. With this in mind we followed an intuitive
process of graphic development, producing several logo
prototypes with our clients review at each key stage.
The
resulting logo is
reassuringly simple but also bold and strong,
conveying
a sense of confidence and security. It also has the
important capacity to become promptly familiar and
instantly
recognisable.
Retail
packaging / box design: In
this project we were also given the exciting task of
designing retail product packaging. Working to strict
professional technical standards (scale, resolution,
layout, bleed, colours, format etc), we successfully
transposed our previously developed Infantguard online
image into an engaging retail packaging portfolio
Printed
brochures / catalogues & advertising features:
As well as packaging design, we have also successfully
provided Infantguard with various marketing designs
for print, including a doorstep catalogue and various
advertisement features which have been published across
numerous national publications.
Custom
Web scripting (programming): Infantguard's
Website was developed from the ground up, including
all of its custom written
programming making everything work smoothly behind the
scenes. The site's custom programmed features include:
An
online shopping cart / catalogue and secure online payment
system: Enabling customers
to browse, view, select and purchase products with ease
and confidence.
A
secure order management and tracking system for use
by Infantguard staff: Enabling
Infantguard to easily manage and process all orders
placed online.
A
friendly enquiry form: The
Infantguard Website utilises a custom written enquiry
form providing a friendly and effortless way for customers
to get in touch with the company. When
the site's enquiry form is submitted, its contents are
immediately sent to the appropriate staff at Infantguard,
whilst an automated "thank you" response is
also courteously sent out to the enquirers email address.
Our enquiry form feature
also incorporates various sophisticated anti-spam
filters.
Custom
created Flash animation:
Infantguard's Website features a fast loading Flash
animation on its "Product Focus" page attractively
demonstrating the fitting of their revolutionary new
doorstop product.
In
the "want it now!" world of the Web,
few surfers are willing to wait whilst a Flash feature
loads. Accordingly we are always mindful to create FAST
loading and efficiently designed Flash features, ensuring
the greatest experience for all Web surfers.
Accessibility
testing: As
with all of our Website's, we robustly tested this site
at various key development stages making certain that
it would be fully compatible with all popular Web browser
packages, (such as Internet Explorer, Firefox, Opera
and Netscape Navigator for example).
Ensuring
the widest available audience: We
understand that not all Web surfers use the same Web
browser packages, screen resolution or technology, meaning
that many poorly written sites cannot be properly viewed
by large clusters of Web surfers. With this in mind
we take great care to ensure that anything we place
on the World Wide Web can be properly accessed and viewed
by the widest available audience.
Web
hosting and email: As with
many of our customers, we supply Infantguard with a
fast, reliable and professional Web hosting service,
delivering their Website to a global audience. We also
provide the company with comprehensive professional
email services for all of their staff and various departments.
Online
security: Good security
and customer confidence is the key to any online store
(e-commerce site). Accordingly Infantguard's online
ordering system is protected by a robust 128bit SSL
encryption via a Single Root SSL certificate issued
by Equifax, a known & trusted Root Certificate Authority.
Simply put this means that any sensitive details entered
into the Infantguard Website are protected by a robust
& recognised secure connection, supported by all
major Web browser packages (Internet Explorer, Firefox,
Netscape, Mozilla, AOL, Safari etc). Web surfers accessing
Infantguard's secure pages will notice the letters "https"
instead of simply "http" in their Web browser's
address bar and a small padlock symbol at the bottom
of their browser confirming a vaild and secure connection.
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